Keywords: MYER HEAD OFFICE
800 COLLINS STREET
DOCKLANDS VIC 3008
Attention:
Mr. Richard Umbers
Chief Executive Officer
1. IMAGINE DEPARTMENTAL STORE MARKET BLANKETS N BED COVER AS OF HOTEL QUALITY
2. FAULTY DISPLAY HEADPHONES OCCUPY SHELF SPACE THAT COST MONEY N REDUCE MANAGEMENT BONUS
Dear Mr. Umbers,
I wish you well.
1. I was wondering if it will max profits if you market quilt, bed covers and linen as of Hotel Quality on the product packaging and with signs. As a consumer I find it hard to locate linen that is of the texture of Hotel’s linen. The current products were not communicated to me at a single glance that is of Hotel standard.
2. Imagine that you are a customer experiencing a faulty product; despite that, the product occupies shelf space that is an opportunity cost that cost rental expense or could have a hot selling working product to be marketed in that same space. Wouldn’t this result in loss of sales, profits, your bonus, salary increments and share price?
I hope that you could consider this feedback for the purchasing decision and marketing strategy of your next batch of linen products.
Thank you for your time in reading this letter.
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