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| Keywords: WOOLWORTHS LIMITED 1 WOOLWORTHS WAY BELLA VISTA NSW 2153 AUSTRALIA Attention: Mr. Mark Ward CEO of Officeworks EXPLICITLY COMMUNICATE SAVINGS FROM BULK BUY ON SIGNAGE MAX PROFITS Dear Mr. Ward, I wish you well. I am a frequent shopper at Officeworks. Imagine that you are a customer looking at this sign (see photo enclosed). Would you be incentivised to buy in bulk when the amount of savings for bulk buy are not being communicated to you upfront at a single glance? Having calculated savings on product which are communicated upfront via price tag had been the result of product research from a billion dollar company – Woolworths (See photo enclosed). Do you not agree that an additional selling point that simply cost space on the price tag, ink and labour costs would have a significant improvement in product sales throughout all Officeworks in Australia? When profits are maxed, so would your salary increments, bonuses, share prices, job security and chances of promotion. I hope that you could use the powers vested in you to influence the management in all Officeworks’ stores to reference to this feedback for their future price tagging design decisions. retail technology transportation signs foodanddrinks | ||||
