Keywords: 23 September 2015
David Jones
Customer Relations
Level 8
65-77 Market Street
Sydney NSW 2000
Attention:
Mr. Iain Nairn
Chief Executive Officer
Re: Difficulty In Testing Kindle Resulted In Opportunity Cost And Lowering Of Your Salary Increment
Dear Mr. Iain,
I hope this letter finds you well.
I am frustrated as I am unable to easily test the functionality of the display KINDLE (Photo enclosed) at David Jones – Bourke Street – Melbourne city – Australia. I tapped on the KINDLE and pressed buttons but the screen did not change/function at all. As I was unable to try the product, I left unhappily without making any purchase.
Imagine that you are a customer, would you purchase an item without trying out the item first? The ‘dummy’ KINDLE product occupied shelf space which could be replaced by a popular selling product; creates customer dissatisfaction; reflects poorly on your management skills; tarnished reputation of your brand; most importantly, the lost sales per day, per year over the lifespan of David Jones failed to translate into profits that means no money entering your pockets through salary increment and bonus.
retail technology transportation signs foodanddrinks 23 September 2015
Woolworths
PO Box 8000
Baulkham Hills NSW 2153
Attention:
Mr. Grant O'Brien
Chief Executive Officer
Re: Difficulty In Testing KINDLE and Samsung Tab Resulted In Opportunity Cost And Lowering Of Your Salary Increment
Dear Mr. O’Brien,
I hope this letter finds you well.
I am frustrated as I am unable to easily test the functionality of the display KINDLE and Samsung tablet (Photo enclosed) at (David Jones – Bourke Street – Melbourne city – Australia) and (BIG W – QV Mall – Melbourne city – Australia). I tapped on the KINDLE/Samsung Tablet and pressed buttons but the screen did not change/function at all. As I was unable to try the product, I left unhappily without making any purchase.
Imagine that you are a customer, would you purchase an item without trying out the item first? The ‘dummy’ KINDLE/Samsung Tablet product occupied shelf space which could be replaced by a popular selling product; creates customer dissatisfaction; reflects poorly on your management skills; tarnished reputation of your brand; most importantly, the lost sales per day, per year over the lifespan of David Jones / BIG W failed to translate into profits that means no money entering your pockets through salary increment and bonus.
I humbly implore you to use the powers vested in your position to spare 3 mins to send an email/sms (delegate) to your assistant who could recommend the management of Bourke Street store/QV Mall to take action on this feedback. retail melbourne australia |