Keywords: #Singapore., #ANZBank.,
The photo shows a booth advertising ANZ bank’s line of credit cards.
Sales Booth's Banner is not facing main flow of traffic.
What is the cost-benefit ratio for installing an additional banner where the banner’s front view faces the traffic coming from the direction where the photo is taken?
If the additional banner is able to attract one customer sign up a lifetime worth of Bank products, would the cost of a $50 banner be worth it?
What is the traffic penetration rate for one banner facing at one direction of traffic versus banners facing all angles of oncoming traffic?
If the use of the banner is negligible, why do we need to install the banner at all in the first place?
Is that a form of wastage and cost to the bank? retail melbourne australia |